I'm here to help you...

organise your digital life so you can feel empowered and in control. 

about me

With everything in order, you'll be free to focus on what truly matters—whether that's growing your business, pursuing your side hustle, or simply enjoying life—without the constant stress of playing catch-up with technology.

why?

Because I Believe That Everyone Deserves To Have An Organized Digital Life

We Have A World Of Amazing Ideas To Share, And We Deserve To Do So Without Feeling Overwhelmed By Technology.

why i do what i do

my story

I confess, there was a time when I found myself drowning in an ocean of digital chaos. The number of emails was overwhelming, files seemed to multiply in the cloud, and constant notifications kept me on edge.
Have you ever looked enviously at the neighbor whose house is always tidy, no matter what? That was me with my digital life. I wondered how others seemed to have everything under control, while I was just trying to keep my virtual hallway guest-friendly. 

I was completely overwhelmed and had a constant fear that I’d missed something important.
One day, I spent half a day searching for an important document. On another occasion, I missed an important meeting because I overlooked an email.

But You Know What They Say About Necessity Being The Mother Of Invention? That Was The Push I Needed.

I realized there was no way I could keep going like this.  If I wanted to be in control, I had to find a way to manage all this information.
I dove into this topic and sought solutions. I read books, I studied blogs, I took courses – and slowly, I realized I could turn this ship around. I created an easy system that worked for me, a digital hoarder.
It didn’t happen overnight. But I was once again amazed at the power of small, regular actions toward a goal! I shifted my mindset and actions. After all, you can’t lose weight if you keep eating cakes for breakfast and lunch, right? 

Digital organization finally became a habit—my second nature. And the simple system I created requires just a bit of maintenance. What a relief!

I started sharing my newfound wisdom with entrepreneurial friends and colleagues, running workshops, and helping others find their way out of digital chaos. 

five facts about me

Let's Get Personal

I’m A Recovering Coffeeholic.
There were times when I would have eight cups of coffee a day. Now, I limit myself to just one cup per day 🙂



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I’m an expat to New Zealand.
I was born in Russia, lived in Turkey for 8 years, and then took a leap of faith and moved to New Zealand with my husband and three kids.

I love swimming
Although my dream of joining a professional league wasn’t supported by my mum when I was young, my passion for swimming is always with me.

 I left the corporate IT world to pursue my business idea
I have worked at leading software companies such as Xero and Canva. Recently, I decided to trust the Universe and left the corporate world after feeling completely burnt out to pursue my business idea.

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I Had A Side Hustle Selling Handmade Lamps
At university, I had a side hustle selling handmade lamps. My dream is to someday open a small lamp shop, because hey, who says you can’t be a crafty entrepreneur?

let's do this

join the waitlist now!

Overwhelmed by thousands of unread emails? Struggling to stay on top of your inbox?

the time is now

Join the pilot round of my practical course designed specifically for busy entrepreneurs!
Together, we'll declutter and organize your inbox with a simple, actionable system—helping you transform your relationship with email, reclaim your time, and feel fully in control.

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